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Content Writer
2-4 years experience, India
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Required Skills
SEO, Content Marketing, Analytics, Growth Mindset.
What makes you a great fit for this role
You're awesome at
Conducting research using multiple sources on parental experience and interest in baby, Mothercare, sleep, managing toddlers, and parenting.
Writing and editing well-researched articles.
You'll be improving & responsible for
Identify customers’ needs and gaps in content and recommend new topics.
Creation of compelling content including website copy, white papers, blog posts, social media content, and product/service descriptions.
This position requires a high level of creativity, as well as the ability to use data-driven insights to write better material.
Research industry-related topics (combining online sources, studies, books, research papers).
Actively manage and promote our blog, and pitch articles to relevant third-party platforms.
Analyze content marketing metrics and make changes as needed.
Desired experience
Excellent writing skills, as well as the ability to communicate and collaborate effectively.
Knowledge of digital marketing tactics, including SEO, email marketing, keyword research, and web analytics.
Experience using WordPress.
Academic qualifications
Bachelors/ Masters in Literature, Journalism or allied fields.
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